WebMail
My BigPond
He's visited seven countries in 18 days, and has a penchant for Prime Ministers, so it was no surprise the Australian premiere of Bruno would be out of the ordinary.
But on Monday night the flamboyant fashionista got a taste of his own medicine, when an imposter crashed the party.
Just when Sydney-siders didn't think it could get any more bizarre, they were introduced to a faux Bruno.
About an hour before the star of the show made his appearance, an Australian wanna-be leaped out of a pink hummer wearing a cowboy hat and tight black lycra and wielding a megaphone.
He caused a bit of a stir and entertained onlookers with a very unique performance before being subdued by security.
Things were no less unusual when the real Bruno stood up.
The gay Austrian stopped traffic and caused mob scenes in Sydney's CBD, dressed as a knight in shining armour leading a white horse dressed in bondage gear.
'Vassup Sydney! Do you like my helmet?' he asked the hundreds of screaming fans who packed into Market Street.
Sydney was the last stop on his world tour, and he was going out with a party.
'Ich really hope my movie realises its full global potential and doesn't peter out after a promising start like swine flu,' said Bruno, posing with silver-painted models in red bikinis.
'Let's hope, like herpes, this film continues to infect audiences for the next 1,000 years.'
Bruno added that of all the places he'd visited 'Sydney is the best', but there was no sign of the man who had won his heart on his trip Down Under: Prime Minister Kevin Rudd.
At a press conference on Monday morning, he raved about the man he called Ruddy.
'The reason I'm late is I just had breakfast in bed with Kevin Rudd. That guy is like, uber cute,' Bruno said.
'I thought Obama was like the hottest guy in the world until I met Kevin.
'I did to him last night what Malcolm Turnbull has been trying to do to him for the last couple of weeks.'
Bruno is the latest mockumentary by Baron Cohen, who brought the us the character Borat in 2006.
In the movie, the gay fashion journalist is on a mission to become the biggest Austrian celebrity since Hitler.
As he did with Borat in the past, Baron Cohen conducted the Sydney press conference entirely in character as Bruno.
Media were instructed not to ask questions about Baron Cohen's fiancee Isla Fisher, or pop star Michael Jackson's death, which has prompted a scene involving La Toya Jackson to be cut from the film.
Bruno opens in Australia on July 8.
