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Yelp, a social recommendation phenomenon in the US is now in Australia. Get the goss on services, restaurants and shops.

Going local with Yelp

Yelp, a social recommendation phenomenon in the US is now in Australia. Get the goss on services, restaurants and shops.

Using social media to engage with customers, business partners and your industry is easier than you think.

Social media for business and professionals

Using social media to engage with customers, business partners and your industry is easier than you think.

How to make the most of your marketing dollar

To get the most out of your marketing dollar, it pays to pick channels that drive awareness, conversion and loyalty. Image: © kbuntu - Fotolia.com

To get the most out of your marketing dollar, it pays to pick channels that drive awareness, conversion and loyalty.

How to write for the web

Write better, sell more. Or what are the golden rules of readability, how an F rules the roost and why only 20% of a page generally ever gets read.

Write better, sell more. Or what are the golden rules of readability, how an F rules the roost and why only 20% of a page generally ever gets read.

Quick and dirty social media for business

Doing social media for your business should not be hard. Follow some basic rules and you might be surprised at the results.

Doing social media for your business should not be hard. Follow some basic rules and you might be surprised at the results.

Top secret: Tips for a more effective marketing strategy

Businesses today are familiar with the idea of the digital-savvy, hyper-connected customer. What they struggle with, is how to use marketing to engage this customer. Image: © Yuri Arcurs - Fotolia.com

Businesses today are familiar with the idea of the digital-savvy, hyper-connected customer. What they struggle with, is how to use marketing to engage this customer.

How to hire for SEM

How to hire staff for search engine marketing (SEM) (Image: © Peter Holecka - Fotolia.com)

How to hire staff for search engine marketing (SEM)

Sales tricks for people who hate selling

How to get over rejection, minimise pain and maximise sales. (Image: © Rido - Fotolia.com)

How to get over rejection, minimise pain and maximise sales

What the competition has to teach you

Far too many small businesses put their continued profitability at risk by failing to undertake competitor analysis. (Image: © auremar - Fotolia.com)

Far too many small businesses put their continued profitability at risk by failing to undertake competitor analysis.

Choosing a CRM system

Customer relationship management (CRM) is now considered an important part of any decent business strategy, covering sales,  service and marketing.

Customer relationship management (CRM) is now considered an important part of any decent business strategy.

 
 
 
 
 
 
 
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